Northern California-based Ritchey Design was founded by road racer, mountain bike pioneer and product innovator Tom Ritchey in 1974. The company is well-known for its technical merits through attention to detail during the product design phase, resulting in high-quality, reasonably priced road and mountain bike components. To learn more about Ritchey Design, please visit www.ritcheylogic.com.

MEDIA CONTACTS

Chip Smith, SOAR Communications, 801-523-3730(wk)/801-597-7515(cell), csmith@soarcomm.com, or
Maura Lansford, SOAR Communications, 801-523-3730(wk)/817-929-8123(cell), mlansford@soarcomm.com