With some of the most recognized tradeshows taking hits in recent weeks, the Outdoor Industry continues a strong showing during tough economic times. Nielsen Business Media predicts show numbers for the upcoming OR show to be on track with last year’s attendance.

This year’s OR Winter Market show will also offer exhibitors and attendees several new and improved events/venues.

Want to know what’s in on the ski slopes this year? Outdoor Retailer Winter Market’s annual fashion show will get you dialed in to what’s hot, and what’s not for the coming year.

Presented by Woolrich, the sixth annual fashion show will showcase clothing items and accessories from various exhibitors participating in the OR Winter Market show.

The fashion show will take place Saturday, January 22, 2009 as part of the Outdoor Retailer “Winter Exposure” Winter Market Industry Party.

Project OR will make its debut at Outdoor Retailer Winter Market 2009. The outdoor fashion event was a success at the Summer Market 2008. The student design competition highlights the supply story behind OR.

The event features five hand-picked design students from some of the top design programs across the country to design and create a garment prototype that is an original, innovative use of performance and eco-friendly materials, and has a practical application for the winter outdoor market.